NIKKI SUE LOW CHEE

Independent B2B marketing consultant

Senior STRATEGY & marketing leadership for B2B companies

Build the clarity and momentum to turn priorities into progress.

I partner with B2B leaders when the story, strategy, and execution all need to move as one — from positioning shifts to high-stakes launches.

When to bring me in

When the stakes are real — and the internal team needs a senior partner.

For CEOs & Founders

You’ve outgrown ad hoc marketing and need to build the function properly.

You’ve hit a growth ceiling and need to figure out what marketing should do next.

You need senior marketing leadership, but not another full-time executive.

For CMOs & CROs

You need experienced capacity to take ownership of an important initiative.

You know the current approach isn’t getting you where you need to go — and need senior help to diagnose the problem, shape the strategy, and lead the execution.

You want senior thinking and doing, not a deck that leaves the hard work to someone else.

How we can work together

Flexible involvement, clear accountability.

Fractional marketing leadership

Embedded senior leadership to set direction, build the right operating cadence, and raise the quality of the work.

Fractional marketing leadership

Embedded senior leadership to set direction, build the right operating cadence, and raise the quality of the work.

GTM, positioning & launches

Focused project leadership for the moments when your market story has to earn attention and drive action.

GTM, positioning & launches

Focused project leadership for the moments when your market story has to earn attention and drive action.

Senior marketing execution

Hands-on partnership for important initiatives that need experienced judgment and momentum, not more layers.

Senior marketing execution

Hands-on partnership for important initiatives that need experienced judgment and momentum, not more layers.

Selected results

Work that moves the business forward.

Insurtech

01 / 04

£3.2M marketing-generated pipeline

Built the marketing function and GTM model for Insurwave’s next stage of growth.

AI / manufacturing & energy

02 / 04

3 AI product launches in 4 months

Turned complex industrial AI capabilities into buyer-ready offers and launch narratives.

Cybersecurity

03 / 04

20+ offers simplified to 4

Simplified a broad offer set into a clearer commercial program.

Consumer / creator platform

04 / 04

Activation, not acquisition

Reframed the journey around first value and a path to monetization.

Experience

20+ years helping B2B companies make their story clearer, their go-to-market stronger, and their marketing more useful to the business.

Selected clients

Past experience

SAP

A little about me

Clear thinking. Practical partnership. Work that gets used.

I’m Nikki Sue Low Chee, an independent B2B marketing leader who brings a calm, candid perspective to complex growth challenges. I work closely with teams, turning smart strategy into the decisions and materials that create momentum.

A good next conversation

If this is a pivotal moment, let’s make the marketing match it.

Independent B2B marketing leadership · New York, NY